BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH X-WR-CALNAME: Calendar | RWU Law PRODID:-//Drupal iCal API//EN BEGIN:VEVENT UID:calendar.12441.field_date.0.6 SUMMARY:Open Door Speaker Series: Brand Protection as a Coordinated IP Strategy DTSTAMP:20171117T180758Z DTSTART:20170302T220000Z DTEND:20170302T230000Z URL;VALUE=URI: LOCATION:Bay View Room | Bristol Campus DESCRIPTION:* ***\n \n Presented by the OPEN DOOR Speaker Series and the RWU Law Intellectual \n Property Law Association\n \n Panelists:   Daniel J. Holmander\, Adler Pollock & \n Sheehan                    \n                    Craig M. Scott\, Hinckley Allen\n \n In the current legal IP landscape\, it is imperative for lawyers to consider \n and advise on a coordinated strategy of IP tools to protect a client’s \n brand or innovation assets.  Too often\, new lawyers only understand the \n piecemeal application of trademarks\, copyright\, and patents as legal \n protections\, but they do not understand the bigger practical picture of a \n client’s business goals\, the depth of available IP protection options\, or \n the strategic thinking involved in developing a client’s IP portfolio over \n the life of the client’s business.  With this understanding\, lawyers are \n better able to deliver more impactful\, complete\, and cost-effective business \n solutions for a client.  Come learn from this exceptional panel of \n experienced IP lawyers as they model this higher-level strategic thinking \n that connects the IP dots to the client’s needs\, from the early stages of a \n brand or innovation and through the critical IP touchpoints as the client \n grows and through a potential exit situation.   \n \n Panel followed by light refreshments in the Bay View Room.\n \n RSVP | [1]\n \n  \n \n  \n \n  \n \n \n [1] END:VEVENT END:VCALENDAR